PUREBERLIN

What defines a fashion brand?
Merging image and lifestyle.
pureberlin
pureberlin is Berlin–inspired leisurewear.
pureberlin offers basics: t-shirts, shirts, sweatwear, denims.
Favourite pieces – simple but good!
Simplified patterns, fabrics of highest quality.
Facettes of the city as motives for the finishing in print, flockprint or embroidery.

Berlin
Berlin. No other european city has redefined itself so clearly in the past years.
Berlin is a place for a unique lifestyle. For development, potential and junction.
Rebellion, creation, reformation.
Berlin is raw and unpolished and therefore the impulse for innovations.
Berlin, the perfect backdrop for our fashion-brand pureberlin.

The idea
We capture the facettes of Berlin:
The specifics characteristics of Berlin form our superior leisurewear-collection and make a central theme, which shows itself in each pureberlin collection: classic, raw and individual. Thanks to her creativity and know-how as a painter, Annabelle Mandeng creates the basis of the motives. Working together with an innovative team, we transform the impressions into pureberlin.

The trademark
The postal codes of Berlin are the trademark of pureberlin

10117 for Berlin-Mitte, 10997 for Berlin-Kreuzberg, 10623 for Berlin-Charlottenburg and 10245 for Berlin-Friedrichshain. Depending on which district is being featured, the matching areacode appears on the garment.

The collection
We concentrate on our few favourite items:
Wearable everyday clothing.
We create classics that suit any kind of moment, that are extremely comfortable and show either none or strong individual details.
The qualities of our fabrics belong to the best there are on the market, all in 100% cotton. The colors are muted, sometimes washed out to create a used-look. Piece-dyeing and details show how carefully everything is designed. The jeans are made of high-quality denim.
Plus all our pieces are biologically certified through the Ökotex Standard 100 seal.The bottom line pureberlin is cosmopolitan-lifestyle.